PurpleCat Coaching Ltd. adheres to the International Coach Federation Code of ethics. Below you will find excerpts from this. More complete information can be found at www.coachfederation.org
Philosophy:
PurpleCat honours the client as the expert in his/her life and work and believes that every client is creative, resourceful and whole. Standing on this foundation, the coach’s responsibility is to:
• Discover, clarify and align with what the client wants to achieve
• Encourage client self-discovery
• Elicit client-generated solutions and strategies
• Hold the client responsible and accountable
Definition:
Professional coaching is an ongoing, professional relationship that helps people produce extraordinary results in their lives, careers, businesses and organizations. Through the process of coaching, clients deepen their learning, improve their performance and enhance their quality of life
ICF member coaches recognize that results are a matter of the client’s intentions, choices and actions, supported by the coach’s efforts and application of the coaching process.
